Dietz & Watson Fresh Slice Bin
As part of national meat and cheese brand Dietz and Watson's vision of the "Deli of the Future", the company was looking for a cost effective solution to the organizational issue of how to store and merchandise sliced cold cuts in national retailers. With the help of Siffron Inc., I developed the Fresh Slice Bin and a companion cart fixture to be used by deli associates for safe storage and transport of sliced cold cuts to refrigerated merchandising locations.